Hillary Halldorson

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Pledge to Measure Microsite


UI Design
Agency: Harc CreativeAs a provincially-funded nonprofit organization aiming to make BC workplaces more accessible, President’s Group understands that measuring the inclusion of people with disabilities in the workforce is a crucial effort. The organization partnered with us to centralize their Pledge to Measure Campaign into an evergreen microsite to better engage potential registrants and grow their network of inclusive employers.


Equal parts smart and approachable, the microsite weaves graphic data visualization elements with human-centred photography and stories that illustrate the campaign’s impact. By daylighting the living, breathing human impact of measuring the inclusion of people with disabilities, we reframed the President's Group request for registrants into a call for organizations to join a movement for both social good and employee morale.

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